true Salon|Spa is a values-based business. Our core values serve as the foundation for all decision making in our company. From the moment you pass through our door you will be met by these values, a reassurance of our dedication to providing you the highest quality service, attention and care.

One of our core values everyone working with our company must be aligned with is a commitment to continuing education. We strongly believe that learning never ends. Continuing education and training is the lifeblood of our industry and without it, well, we would become voiceless. To that point, each team member must complete our challenging training programs – from our dedicated support staff that train in trueU to our talented service providers who attend and/or conduct In-Salon education weekly. Moreover, advancement within our company is tied directly to professional training. We are a company dedicated to impeccable quality in all that we do.

Additionally, we believe social responsibility is our responsibility. Our incredible team is responsible for raising both money and awareness for organizations such as the Upper Chattahoochie Riverkeepers, March of Dimes, and Susan G. Komen For the Cure. Throughout the year, percentages of daily revenue, time and services of our team members, and money raised and collected in the salon are donated to these organizations.

At true, beauty is not about being pretty; it’s about energy, vitality and being the best you can be.

We are committed to resourcing the best training, education, products and customer service available in and outside our industry, and offering it to you open-handed.

We trust you will enjoy working with our amazingly talented team and we personally guarantee each and every visit.